{"id":280774,"date":"2025-11-18T09:13:09","date_gmt":"2025-11-18T08:13:09","guid":{"rendered":"https:\/\/www.ritzy.ch\/course\/google-business-profile-devenez-meilleur-que-booking\/"},"modified":"2026-05-25T23:33:10","modified_gmt":"2026-05-25T21:33:10","slug":"google-business-profile-devenez-meilleur-que-booking","status":"publish","type":"course","link":"https:\/\/www.ritzy.ch\/fr\/course\/google-business-profile-devenez-meilleur-que-booking\/","title":{"rendered":"Google Business Profile : devenez meilleur que Booking !"},"content":{"rendered":"<p>S&rsquo;il est un outil Google que chaque h&ocirc;telier devrait ma&icirc;triser, c&rsquo;est bien Google Business Profile (anciennement Google My Business).<br \/>\nV&eacute;ritable vitrine locale, cet outil gratuit permet d&rsquo;am&eacute;liorer votre pr&eacute;sence sur Google Maps et dans les r&eacute;sultats de recherche. Vous apprendrez &agrave; g&eacute;rer efficacement votre fiche, &agrave; optimiser son contenu, &agrave; tirer parti des avis clients et des fonctionnalit&eacute;s peu connues, y compris les &eacute;volutions li&eacute;es &agrave; l&rsquo;IA. Vous d&eacute;couvrirez &eacute;galement les opportunit&eacute;s offertes par la publicit&eacute; locale via Google Ads Express.<br \/>\n&nbsp;<\/p>\n","protected":false},"featured_media":280843,"template":"","meta":{"_acf_changed":false},"course-category":[252],"course-tag":[491,468],"class_list":["post-280774","course","type-course","status-publish","has-post-thumbnail","hentry","course-category-catmark","course-tag-491","course-tag-presentiel"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ritzy.ch\/fr\/wp-json\/wp\/v2\/course\/280774","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ritzy.ch\/fr\/wp-json\/wp\/v2\/course"}],"about":[{"href":"https:\/\/www.ritzy.ch\/fr\/wp-json\/wp\/v2\/types\/course"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ritzy.ch\/fr\/wp-json\/wp\/v2\/media\/280843"}],"wp:attachment":[{"href":"https:\/\/www.ritzy.ch\/fr\/wp-json\/wp\/v2\/media?parent=280774"}],"wp:term":[{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/www.ritzy.ch\/fr\/wp-json\/wp\/v2\/course-category?post=280774"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/www.ritzy.ch\/fr\/wp-json\/wp\/v2\/course-tag?post=280774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}